PRIVACY POLICY
Privacy Policy
Last updated: May 15, 2026
Welcome to The BOM Academy. This page tells you how we use your info. We work hard to keep your info safe. If you have any questions, please call or email us. Our info is at the bottom of this page.
By using our website or our services, you agree to this Privacy Policy. If you do not agree, please do not use our website or services.
Quick Summary
Here are the main points in plain words:
- We collect info you give us, like your name, email, and phone number.
- We use your info to help your child train with us and to keep in touch.
- We only send text messages to people who say yes to them.
- We do not sell your info. We do not share your phone number for ads.
- You can stop texts any time by replying STOP.
- You can ask us to delete your info at any time.
- We follow the rules for kids under 13.
1. Who We Are
The BOM Academy is a soccer training school in Cumming, Georgia. We help young athletes grow as players and as people.
- Address: 2023 Summit Overlook Way, Cumming, GA, United States
- Phone: (470) 448-6867
- Email: thebomacademy@gmail.com
In this policy, “we,” “us,” or “our” means The BOM Academy. “You” means the person using our website or services.
2. What Info We Collect
Info You Give Us
When you fill out a form, book a session, or sign up, you may give us:
- First and last name
- Phone number
- Email address
- Mailing address
- Your child’s name and age
- Notes or messages you send us
- Payment info when you pay for a session
Info We Collect On Our Own
When you visit our website, we may collect some tech info, like:
- Your IP address (a number that shows where your device is)
- Your browser type (like Chrome or Safari)
- What pages you look at on our site
- The date and time you visit
- The site you came from
We use this info to keep our site safe and to make it better.
Sensitive Info
We do not collect sensitive info, like race, religion, or health info.
3. How We Use Your Info
We use your info to:
- Set up and run your training sessions
- Send you confirmations and reminders
- Answer your questions
- Send updates about our school, classes, and events
- Take payments
- Keep our website safe
- Follow the law
We only use your info for fair reasons. We will not use it in ways you did not agree to.
4. Text Messages (SMS)
This part is very important. Please read it with care.
What Texts We Send
If you give us your phone number and say yes to texts, we may send you:
- Session reminders and confirmations
- Schedule changes
- Replies to your questions
- Payment reminders
- News about classes, camps, and special events
How You Sign Up for Texts
You can sign up for texts when you fill out a form on our website. The form will ask you to check a box that says yes to texts. The box will not be pre-checked. You must check it yourself.
The phone number field is optional. You can use our services even if you do not say yes to texts.
When you check the box, you agree to get texts from The BOM Academy at the phone number you gave us. You also agree to this Privacy Policy.
The opt-in language on our form says:
By giving us your mobile phone number and checking this box, you agree to get text messages from The BOM Academy at that number. Text frequency may vary. Message and data rates may apply. Reply HELP for help. Reply STOP to stop. See our Privacy Policy and Terms.
How Often We Send Texts
The number of texts we send may vary. Most people get a few texts each month. Busy weeks may have more.
Message and Data Rates
Standard message and data rates may apply. This means your phone company may charge you for each text. Please check your phone plan to see if there is a cost.
How to Stop Texts (Opt Out)
You can stop our texts at any time. Just reply with one of these words to any text we send:
- STOP
- QUIT
- END
- CANCEL
- UNSUBSCRIBE
- OPT OUT
- REVOKE
After you reply with one of these words, we will send one last text to confirm you are out. You will not get any more texts from that program.
You can also ask us to stop texts by calling, emailing, or writing to us. Our contact info is at the bottom of this page.
How to Get Help
If you need help with our texts, reply HELP to any text we send. You can also call us at (470) 448-6867 or email thebomacademy@gmail.com.
Your Mobile Info Is Safe
Mobile information will not be shared with third parties or affiliates for marketing or promotional purposes. All other categories exclude text messaging originator opt-in data and consent. This information will not be shared with any third parties.
In plain words:
- We will not sell your mobile phone number.
- We will not rent your mobile phone number.
- We will not give your phone number to any other company so they can send you ads.
- We will not share your text opt-in records with anyone outside our company.
We may share your phone number with our service providers who help us send the texts. They are not allowed to use it for their own ads or to share it with anyone else.
One-to-One Consent
When you say yes to texts from The BOM Academy, you say yes to texts from us only. We do not pass your consent to other businesses. If you ever want texts from a partner, you would need to say yes to that partner on their own form.
5. The Tools We Use to Send Messages
We use a platform called LeadUpIQ to send our texts and emails. The LeadUpIQ platform is software that powers our messages. They act as our service provider.
When you give us your phone number or email, your info goes into our LeadUpIQ system. LeadUpIQ stores it safely.
LeadUpIQ follows these rules:
- They follow A2P 10DLC rules. A2P 10DLC is a set of U.S. phone company rules that keep texts safe and stop spam.
- They keep your info safe with strong security tools.
- They do not use your info for their own ads.
- They only use your info to help us send our messages.
- They handle STOP and HELP keywords for us, so opt-outs work right away.
Our brand and campaigns are registered with The Campaign Registry (TCR). This is the group that checks that businesses follow the U.S. text messaging rules.
6. Who We Share Your Info With
We share your info only when we need to. Here is who we may share with:
Service Providers
These are companies that help us run our business. They may help with:
- Sending texts and emails (LeadUpIQ and HighLevel)
- Taking payments
- Hosting our website
- Keeping our records
These companies can only use your info to help us. They must keep it safe. They cannot use it for their own ads or sell it.
Legal Reasons
We may share info if the law says we must. For example, if a court asks for it.
To Keep People Safe
We may share info to stop fraud or to protect people from harm.
If Our Business Changes
If our school is ever sold or joins with another school, your info may go with the sale. The new owner must keep it safe and must follow this policy.
We will never sell your info to companies that want to send you ads.
7. Cookies and Tracking
A cookie is a small file your browser saves. Cookies help our site work right and remember your choices.
We use cookies and small tools to:
- Keep our site safe
- Remember your choices
- See how people use our site
- Help us improve our site
You can turn off cookies in your browser. Some parts of our site may not work as well without them.
8. Logging In With Social Media
You may be able to log in with Facebook, Google, or other social media. If you do, we may get some basic info from them, like your name and email. We only use that info the way this policy says.
We do not control what social media companies do with your info. Please read their privacy pages to learn more.
9. Where Your Info Is Stored
Our computers are in the United States. Your info is stored here. If you live outside the U.S., your info will be sent to the U.S. The U.S. may not have the same privacy laws as your country.
10. How Long We Keep Your Info
We keep your info only as long as we need it. When we do not need it anymore, we delete it or hide who it belongs to. The law may make us keep some info longer, like tax records.
We keep opt-out records for at least 10 years. This helps us follow state laws and respect your choice to opt out.
11. Kids and Minors
Most of our players are kids. Here is how we handle their info.
Kids Under 13
We follow a U.S. law called COPPA. COPPA stands for the Children’s Online Privacy Protection Act. It protects kids under 13.
Our website is not made for kids under 13 to use on their own. Kids under 13 should not give us info on our website by themselves.
When a parent or guardian signs a child up, the parent gives us the info. The parent gives consent for us to use that info to train their child. We use the child’s info only for training, safety, and to talk with the parent.
We do not send ads to kids. We do not send texts to kids under 13.
If we ever learn we have info from a child under 13 without a parent’s okay, we will delete it right away. If you think your child gave us info without your okay, please contact us.
Players Ages 13 to 17
Most of our players are under 18. A parent or guardian must sign them up. The parent or guardian agrees to this policy on the child’s behalf.
If you are under 18, please ask a parent or guardian before giving us any info.
12. Your Privacy Rights
You have the right to:
- See what info we have about you
- Fix info that is wrong
- Ask us to delete your info
- Stop us from using your info
- Take back your okay at any time
- Stop texts and emails at any time
To use any of these rights, just contact us. Our info is at the bottom of this page. We will respond as soon as we can.
If You Live in California
If you live in California, you have extra rights under the California Consumer Privacy Act (CCPA). These include the right to know what info we have, the right to delete it, and the right to opt out of any sale of your info. We do not sell your info. To use your rights, please contact us.
If You Live in the EU or UK
If you live in the European Union or the United Kingdom, you have rights under the GDPR. These include the right to see your info, fix it, delete it, or move it. To use your rights, please contact us.
13. Do Not Track
Some browsers have a “Do Not Track” setting. There is no agreed way for websites to handle this signal yet. So our site does not respond to it right now. If the rules change, we will update this policy.
14. How We Keep Your Info Safe
We use strong tools to protect your info. These include:
- Secure web forms
- Encrypted data storage
- Limited access to your info
- Trusted service providers like HighLevel and LeadUpIQ
No system on the internet is 100% safe. We do our best, but we cannot promise that nothing bad will ever happen.
15. Updates to This Policy
We may change this policy from time to time. When we do, we will put a new date at the top. If we make big changes, we will let you know on our website or by email.
Please check this page every now and then so you know what is going on.
16. Contact Us
If you have questions about this policy, please reach out to us:
The BOM Academy 2023 Summit Overlook Way Cumming, GA United States
Phone: (470) 448-6867 Email: thebomacademy@gmail.com
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